Video production is the process of making a video, typically for commercial or promotional purposes. Videographers are responsible for setting up the camera, lighting, and audio equipment, as well as directing the cast and crew while filming. The finished product can be a short film, an advertising campaign, or even a training video.

A video production company is a professional organization that creates videos for businesses. They typically have a team of experts who can produce a wide range of videos, from marketing pieces to product demonstrations. They typically charge by the hour, and may also offer discounts for bulk orders.

Video production companies are a popular choice for business owners and entrepreneurs who need video content for their website, marketing materials, or even as part of a product launch. Typically, these businesses contract with writers, directors, and producers to create videos that capture the essence of their company or product.

Once the project is agreed to, the production company will work with its clients to develop a schedule and budget. The team will then start filming and editing the videos according to those specifications. In order to produce high-quality content, video production companies typically use state-of-the-art equipment and software.

To ensure customer satisfaction, video production companies often offer revisions or refunds if a project does not meet expectations. Finally, companies often distribute their videos through online platforms like YouTube and Vimeo.